VISHNU JAYAKUMAR
I'm a Digital Marketer specializing in creating data-driven strategies to boost brand visibility, drive traffic, and increase conversions across online platforms. I have hands-on experience in SEO, social media marketing, Google Ads, content marketing, email campaigns, and analytics. My goal is to connect businesses with their ideal audience through targeted and engaging digital experiences.
Clear Goals and Vision
If you have a clear vision for your business and well-defined marketing goals, you'll be an attractive client. Digital marketers thrive when they know what they're working towards. When you can articulate your target audience, desired outcomes (e.g., more leads, higher sales, increased brand awareness), and the unique value proposition of your product or service, it makes their job significantly easier and more effective. They can develop precise strategies and measure their success directly against your objectives.
Openness to Collaboration and New Ideas
Digital marketing is a dynamic field, and the most successful campaigns often result from strong collaboration. If you're open to a marketer's expert recommendations, willing to provide necessary inputs (like content ideas or access to analytics), and ready to experiment with new strategies, they'll be more enthusiastic about working with you. A client who trusts their expertise and is flexible enough to adapt to market changes or new opportunities empowers the marketer to achieve the best possible results.
Realistic Expectations and Timely Communication
Marketers appreciate clients who have realistic expectations about results and timelines. Digital marketing takes time to yield significant returns, and immediate viral success isn't always achievable. If you understand this and are patient through the process, it builds a foundation of trust. Additionally, being responsive and providing timely feedback or approvals on their work (e.g., ad copy, website changes, campaign reports) helps them stay on schedule and keeps momentum high. Good communication ensures a smooth workflow and allows the marketer to optimize campaigns effectively.
My Creative Workflow
1. Research & Ideation
Goal: Understand audience, trends, competitors, and define goals. Activities: Analyze market trends (Google Trends, BuzzSumo, etc.) Conduct keyword research (SEMrush, Ahrefs) Study competitors and audience behavior (Facebook Insights, Instagram Analytics) Brainstorm content ideas based on objectives Tools: Google Trends, SEMrush, AnswerThePublic,Chatgpt
2.Content Creation
Goal: Design engaging content that aligns with the brand and campaign goals.
Activities:
Write copy for ads, blogs, social media
Design graphics, videos, and interactive media
Ensure brand consistency (colors, fonts, tone)
Use content calendars to plan
Tools: Canva, Adobe Creative Suite, CapCut, Notion, Grammarly
3.Distribution & Promotion
Goal: Share content across multiple platforms for maximum visibility.
Activities:
Schedule and publish posts (using a content calendar)
Run paid ad campaigns (Google Ads, Meta Ads)
Send email campaigns
Collaborate with influencers or affiliates
Tools: Meta Business Suite, Hootsuite, Mailchimp, Google Ads
4.Monitoring & Optimization
Goal: Track performance and refine future campaigns.
Activities:
Analyze metrics (CTR, engagement, ROI)
A/B test ads and landing pages
Collect feedback (surveys, comments, messages)
Optimize campaigns based on data
Tools: Google Analytics, Meta Ads Manager, Hotjar, HubSpot
What I Offer
Social Media Content Creation
Branded posts (images, carousels, reels)
Monthly content calendar
Platform-specific optimization (Instagram, Facebook, LinkedIn, etc.)
SEO Blog & Website Content
SEO-optimized blog posts and articles
Website content (Home, About, Services, etc.)
On-page SEO (meta titles, descriptions, internal linking)
Ad Copy & Campaign Content
Google/Facebook/Instagram ad copy
Landing page content Target audience segmentation strategie
A/B tested headlines and CTAs
Discover My Digital Marketer Journey
I’m Vishnu Jayakumar, a passionate Digital Marketer with 1 year of hands-on experience in helping brands grow online. I specialize in creating high-impact digital campaigns, crafting engaging social media content, and optimizing websites for better visibility and lead generation.
01
Years of Experience
Decades of experience in delivering exceptional projects.
06
Projects Delivered
Decades of expereince in deleivring exceptional projects.
98%
Client Satisfaction
I build long-term partnerships through proven results.